Today, more than a half of all the daily payments account for small transactions. To render them faster and easier, the banks and payment systems have developed and implemented a solution allowing to make purchases by a single touch.
The solution implies use of contactless payment cards enabling instant payments. At that, the card at all times remains in the hand of the card holder! At the same time, the system generates a dynamic one-time transaction code, thus ensuring uniqueness of the payment transaction and preventing fraudsters from obtaining any information about the payment card or its holder.
Currently, over 5 million retail outlets in Ukraine efficiently use the contactless payment technology.
In turn, Plastic Card company actively supports development of contactless payment technologies, while providing its customers with advanced MasterCard PayPass, Visa payWave and CPA Contactless solutions for local payment systems.
Key feature of this card is the most exact reproduction of the desired shades. Printing with solid paints most accurately rendering the desired colour shades and ensuring a much wider colour range than the standard CMYC colour model.
As the basis for illustration a work by A.Warhol was selected, who had made active use of screen print technique for author replication of his own works.
When plane and line gain motion and dimensions: colours of the mounting are used in the card design to emphasize the image graphics.
According to K.Malevich, whose work became the basis of this card graphic design, the plane and colour in action embody the supreme (Lat. - supremus) stage of the painting art development, which “breaks it free” from the real world.
One of the most salient characteristics of this card design is use of fluorescent paints. The bright and luminous effects perfectly highlight the image being graphic transcription of the work by artists M.Prymachenko who successfully applied fluorescent paints in a number of her works.
Printing on different layers of plastic as well as use of metallic layers provide for the image multidimensionality illusion rendering design of this card a kind of 3D-effect.
The dimension effect is emphasized by use of sculptural work as an illustration. An important aspect is application of the gold leafy technique reproducing the sculpture by the card’s metallic layer.